79% of adult Internet users in America (116 M people) depend on the Internet as their first destination for health and medical information.* This fast growing audience makes the Internet, and synergistic web programs, an essential part of any successful health-related public relations strategy.

Ruder Finn provides these programs through Ruder Finn Interactive, a fully integrated, internal boutique interactive agency that consists of more than 30 dedicated technical, creative and strategic professionals. Ruder Finn Interactive builds best-in-class web sites and surround sound programs supported by interactive marketing, advertising, ePR, and public relations campaigns for top pharmaceutical companies and health organizations.

*Pew Internet & American Life Project Tracking surveys (March 2000 - April 2006)

Ruder Finn Interactive has many years of experience in:

• Developing, promoting and optimizing expert health content for the Internet with a full offering of editorial services
• Raising medical issue, disease and condition awareness
• Building connections and partnerships between healthcare professionals
• Structuring, creating and influencing health and wellness online communities
• Working with 3rd party advocacy groups

Ruder Finn eHealth has the resources and knowledge to help you make an impact on the web, empower a community of patients, form partnerships or establish a new medication or brand.